Saturday, December 3, 2011

Dear Klout With My Deepest Regrets and "MY" Solid Social Media Following to Protect ...


Dear Klout,

With My Deepest Regrets and "MY" Solid Social Media Following to Protect ...

I felt it extremely necessary to Close my Klout Account today. 

I was ok with my score being adjusted for the sake of transparency when my Klout score took a 15 point dive when your company implemented the changes in October.

I looked forward to a more accurate social media tool.  I continued to support Klout  through the newly implemented way of accessing one's Klout, through usage, giving +K's along with allowing Klout to assign me a score that other people viewed as my Social Media Valuation.  

The more I used my Social Media Accounts the "less value" I seemed to be attaining. 
Mid November there was a week that I was not very active as I usually am.  
My Klout score jumped 2 points
.   Does this make sense for the sole “purpose” of Social Media which is 
“To Engage”?

I have watched very closely all these weeks since "The changes" took place.

Today was the last straw for me.  When I signed into Klout this morning I was greeted with my score taking another tumble.  I would not mind the tumble if I felt like I truly earned the tumble.  I am an avid Social Media User.  I Tweet and Retweet quite regularly.  I have observed that Retweeting affects my score negatively.  I love to Retweet my friends and have made this a regular practice especially on #FF.  

I know that the Klout score does not represent me accurately and therefore maintaining an account and further endorsing a company (with +K ing) that does not represent me and my brand transparently is not in the best interest of me or the people I have endorsed Klout  to all this time.

Also…. since Klout’s  plans include user’s scores being used in so many business and social settings/transactions I definitely do not want my Identity to be scored in the way it has been most recently.

I do not want my name to be represented with a score that I feel does not represent me for truly who I am on Social Media or in any other arena.

I wish your company the best and hope one day I can work with you again when and if your measurements truly align with who a user really is in Social Media..

In closing It took me some poking and asking around to find out how to completely close my account.  

 Thank you my Social Media friends  for the link that enables one to close a Klout  account.-->

Warmest Regards,

Kathleen Decosmo